Based in North America's premier mountain resort just two hours north of Vancouver, British Columbia, the Whistler Film Festival Society (WFFS) is a charitable cultural organization dedicated to furthering the art of film by providing programs that focus on the discovery, development and promotion of new talent culminating with a must attend festival for artists, the industry and audiences in Whistler.
In the 1990s, the Chinatown business community, through the Vancouver Chinatown Merchants Association, began to search for an effective vehicle to fund and implement projects to revitalize the area.