Tourism Australia is the Australian Government agency responsible for attracting international visitors to Australia, both for leisure and business events. The organisation is active in around 30 key markets and activities include advertising, PR and media programs, trade shows and industry programs, consumer promotions, online communications and consumer research.Brand AustraliaFor over 40 years Tourism Australia has been promoting Australia to the world and over those years we've learned a lot about what is unique and special about our country, and what sets Australia apart from the rest of the world. Our tourism brand is one building block within the broader Brand Australia concept. It inspires our brand positioning, proposition and personality, as well as our target audience.
ElderTreks offers active, off-the-beaten-path, small-group adventures by both land and sea. ElderTreks offers wildlife and tribal African safaris, active hiking trips to the Rockies, Himalayas and Andes, expeditions by icebreakers to the Arctic and Antarctic and cultural journeys throughout Asia, South America and much of the world.